Go ahead and google something.. You will notice something new. Next to the search result you can now actually remove it from the search results or move it higher based on what you think.
Now i am not sure how this is all going to work out but i am guessing google will be using us to make its search results even better.
Msn.com and yahoo.com better get on the ball.
One cause for concern will be if companies will be able to increase there results or possibly lower there competitions.
So give it a try and let us know what you think about it!